The b2b shop for lifestyle and fashion from the manufacturer for the retailer. 24/7 and worldwide.
cpa.b2bOnline is optimally geared to the needs of manufacturers and retailers trading online. In addition to the standard repeat order function, our b2b shop also offers a pre-ordering option.
As a manufacturer, you can use cpa.b2bOnline to present your new collections in an emotionally appealing way and, thanks to cpa.Mediathek (our multimedia library), create targeted sales incentives. It’s simple and uncomplicated!
Your retailers can expect a favourable ordering process which is ensured by good usability with clear product presentation, filter functions and favourites lists. In addition, the availability of required articles is displayed immediately and in real time – thanks to the b2b shop link to a central ERP system.
An individual look, a clear structure and the best overview for a targeted customer journey – that’s cpa.b2bOnline.
We will happily inform you about the options of cpa.b2bOnline – just contact us.
Expand your sales opportunities with cpa.b2bOnline and offer your retailers the option to order easily and from anywhere in the world at any time using pre-order.
As a manufacturer, you can offer your dealers even better advice and set targeted ordering incentives. By doing so, long-standing partnerships can be consolidated and expanded.
As a manufacturer, why not present your collections for pre-order based on current trends, special features or product groups, among other things. And how does this work? Your retailers place the desired pre-order items in the shopping cart and are able to change the quantity and size at any time until a binding order is sent. Support your retailers with an alias login and advise them on their selection, for example by telephone. As a manufacturer, this will enable you to expand your sales opportunities with cpa.b2bOnline with the help of pre-order. Using this attractive type of presentation will create greater interest in your brand.
As a manufacturer, provide your retailers with a quick overview of repeat order items available at short notice. And ensure that your retailers have the chance to refill shelf space with bestsellers by placing uncomplicated and fast orders so as to fulfil customer requirements in a targeted manner.
The b2b shop offers your retailers plenty of flexibility to manoeuvre and react to retail customer demand at any time. Whether dealing with evergreens or current seasonal goods, present your repeat order offer to your retailers with complete transparency when it comes to delivery dates and goods availability in real time. This ensures that your retailers can put the goods they require on their shelves by a scheduled date. With cpa.b2bOnline manufacturers not only benefit from the combination of pre-order and repeat order sales options for themselves, retailers have a platform where they can place all their orders in one go. This makes retailers hearts beat faster!
As a manufacturer, provide the best possible transparency in the ordering process for your retailers. Using cpa.b2bOnline, they can immediately see whether the desired article is available, because the associated data is transmitted directly and in real time thanks to our centrally connected ERP system – regardless whether the goods are in the warehouse or in transit.
Offer your retailers planning dependability when ordering with cpa.b2bOnline:
Your retailers can always see which items are available. Availability of different sizes is shown in the item detail view. An availability check is carried out during the order stage and again when the order is placed. This is made possible by constantly synchronising the stock in with the ERP system. What is more this also takes into account all intermediate stock changes, such as returns or order cancellations.
Using an availability check gives your retailers the assurance that the desired items are available to order. This likewise applies to items as soon as they are available in the system again after returns have been entered by means of real-time ERP synchronisation.
Thanks to cpa.b2bOnline, your retailer is always up to date.
Through order tracking, cpa.b2bOnline provides your retailer with a detailed overview of all orders placed – for each and every one! In addition to orders placed through b2b shop, those made via the sales force and office staff are likewise displayed. This means your retailers are in a position to quickly overview all orders placed.
cpa.b2bOnline enables your retailers to maintain a status check of every order placed at any time. All details of each order from every sales channel are recorded and displayed in the order tracking. This also includes orders using the alternative drop shipping delivery method. As a result your retailers not only have an overview of all orders, they also have the option to call up and download marketing materials or product images from the cpa.Mediathek for individual articles. This results in each of your retailers being well informed about their orders and the possibilities of marketing support.
Be sure to offer your retailers this double advantage.
As a manufacturer, you can rely on these shared boundaries. The interfaces to the central ERP system are optimised in such a way that item data, real time stocks and orders can be exchanged securely and automatically between systems. So you can offer your retailers the assurance that they can always rely on up-to-minute data.
As a manufacturer you benefit through linking b2b shop to a central ERP system in that you can manage your item data in one place. Regular automated data exports, for example from cpa.ShoeFactory to cpa.b2bOnline, provide consistency and validity. Orders with all associated information are imported into the ERP system so that you can easily process your orders afterwards, or directly post them automatically – and your data security is assured at all times. If you are not using cpa.ShoeFactory, we can connect your ERP system to cpa.b2bOnline as required.
By using cpa.Mediathek, you as a manufacturer additionally and directly assist retailers with your content in their marketing via the b2b shop sales channel. You are able to present and provide your retailers with important marketing materials that accompany the sales process directly in cpa.b2bOnline. Downloading content is simple and uncomplicated.
Thanks to cpa.Mediathek, you can present your retailers with all the marketing materials needed for the product throughout the entire ordering process as well as for repeat orders. This is because cpa.Mediathek can also be accessed via order tracking on an order-by-order basis. In addition, retailers can view the current marketing materials from you as a manufacturer in the cpa.Mediathek whenever wished, download them and use them to promote sales. This simple and uncomplicated marketing and sales approach achieves a new cooperation dimension. And it is added value for you because the interests of both marketing and sales can be individually taken into account and jointly advanced.
Make life easier for your retailers.
Drop shipping is a transport method that offers the option to respond directly to retail customer wishes in the ordering process by delivering items at any chosen destination.
cpa.b2bOnline meets the necessary requirements to process a dropshipping order. For example, a retailer does not have the requested item size or the desired colour that a retail customer is looking for. And the customer may be unable to or not want to revisit the shop. This is where drop shipping comes in and can be used to fulfil customer wishes via cpa.b2bOnline: the retailer and retail customer can jointly check the availability of the desired article online and order it from you the manufacturer. What is special here is that the article is not delivered to the retailer, but directly to the desired address. By providing this service, you offer your retailer the best possible service for their business, help to save shipping costs as well as retain a satisfied retail customer.
By using cpa.b2bOnline, all parties involved benefit from optimised and bundled processes, effective performance, visualisation of relevant data and a sophisticated user experience.
"With all the latest sales tools from CPA, we have greatly improved our customer service. And by redesigning the B2B online shop and the corresponding filter functions, we have substantially increased our sales. The pre-order function in the B2B shop has been very well received and offers excellent information options as well as a simple order function."
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